Spectrum-Analysis: monitoring, measuring and analysing press, broadcast and online media



 

Click here to see examples of Spectrum's Emicatum-Pro dashboards for monitoring, analysing and reporting blogs and online news

CLICK HERE TO DOWNLOAD THE ONLINE BUZZ REPORT 2008

 

Spectrum Consulting is passionate about the measurement and analysis of reputation.  From online news and blogs to other consumer generated media; or from social networks to traditional press and broadcast media, we can help to protect and enhance your most valuable asset. 

 

Whatever your role, understanding what's being said about your organisation - from the products or services it offers, the marketplace in which it operates or the issues that affect it - is essential if you're to stay ahead of the competition. 

 

The same is true regardless of size, sector or market.  From small businesses to huge corporations, from charities to the public sector or from schools to leading academic institutions, what's happening on the web, in newspapers or on social networking sites can have a major impact on your organisation.  

 

 

 

 


 

25 February 2008
Spectrum Poll Reveals Extent of Potential Damage to Tesco Sales from 'Chicken Run' Campaign Fall-out examples.html  More »
18 February 2008
Tesco Takes a Basting over Hugh’s Chicken Run: details of online news and blog analysis following Channel 4 series examples.html#Basting  More »
11 February 2008
Daily Online News Readership Overtakes National Newspapers for Key 15 to 44 Age Group lab.html  More »